Exmark is celebrating three decades of innovation and excellence with the Lazer Z commercial zero-turn mower. According to the company, since its debut in 1995, the Lazer Z quickly rose to become the gold standard for professional-grade mowing.
As part of this milestone, Exmark is releasing a new video that dives deep into the legacy of the Lazer Z. The video captures the spirit of a machine that defined an era.
The Lazer Z, Exmark’s first mid-mount zero-turn mower, redefined the productivity, cut quality, durability, maneuverability and ease of transport for commercial users, according to the company. The design helped landscape professionals do work faster with less physical labor, enabling them to earn more money throughout the season.
Daryn Walters, Exmark’s vice president, said the mid-mount design of the Lazer Z, which places the cutting deck between the front caster wheels and rear drive wheels, was a game changer.
“Our customers told us what they needed. Increased cut quality and maneuverability, faster mowing and maximum long-term durability with less maintenance, were at the top of their list,” Walters said. “Armed with this knowledge, we had the roadmap, so we started testing, refining, retesting and finally, once the Lazer Z was ready, we released it to the world.
The Lazer Z’s original launch in 1995 offered one configuration with a 60-inch cutting deck. As the needs of its customers have evolved, the line now includes five series and a wide range of power and size options, from 48- to 144-inches in cut width. Each offers the Exmark signature cut quality, durability and long-term value.
While it’s rewarding to look back on the Lazer Z’s legacy, Walters said he’s more excited about the innovations coming in the 2025 Lazer Z line.
“Exmark is a company built on innovation and we’re always taking the feedback of our customers to drive our future innovations,” Walters said. “Each model in the 2025 Lazer Z line reflects the needs of its users, with the features they want and the value proposition they seek.”
Exmark will unveil its 2025 Lazer Z line, including three new redesigned series at the Equip Expo show in Louisville, Ky., Oct. 15-18. To celebrate the launch, Exmark is hosting a giveaway, with 100 winners receiving exclusive Lazer Z Legacy T-shirts and one grand prize winner will take home the new Lazer Z X-Series mower.
Exmark will host a press conference at booth #7080 on Wednesday, Oct. 16 at 10:30 a.m. EDT.
