What is the most valuable thing you’ve taken away from an industry conference or trade show?
Landscape Professionals

Paul Fraynd
Sun Valley Landscaping
Omaha, Neb.
“These events have given me lifelong relationships and the chance to give back to our industry. I’ve met friends, mentors and even earned the opportunity to serve on the NALP board — a dream come true for a kid from Nebraska to work alongside the best in the business.”

Mike Giese
Perfecturf Lawncare
Mt. Pleasant, Wis.
“The ability to build strong relationships. These interactions offer valuable insights into industry trends and competitor strategies, which significantly improve my business’ products, services and overall approach.”

Justin White
K&D Landscaping
Watsonville, Calif.
“I have attended dozens … of trade shows, and the most valuable takeaway from a conference was at a small conference in San Francisco in 2016 when I learned about EOS — Entrepreneurial Operating Systems. Learning and implementing the EOS completely changed our trajectory. It aligned our team, improved accountability and helped us grow the company by a factor of 10 since implementing it!”
Industry Consultants

Marty Grunder
The Grow Group
Dayton, Ohio
“The most valuable thing I have taken away is to ‘show your vulnerability.’ When you are honest about the situation you are in — be it good or bad — you find there are others dealing with what you are dealing with, and you can then work on solutions. The number of ideas and friends I have gathered at industry events is priceless.”

Phil Harwood
Tamarisk Business Advisors
Grand Rapids, Mich.
“(Trade shows and conferences are) never one and done. Going to enough conferences over time has helped me understand the bigger picture, and then not rest on my laurels. It’s taught me to keep going and learn about the newest trends, ideas and tools.”
