Shaun KanaryFeb 21, 2024
Once you’ve learned a little bit about the applications that take video to social media, what does a green industry professional do to translate this…
Shaun KanaryNov 3, 2023
Meerkat. Periscope. Vine. Instagram. Sounds like I’ve lost it and have started speaking in tongues, huh? But these words are not gibberish. In fact, they’re…
LM StaffAug 14, 2023
With July comes Smart Irrigation Month, a public awareness campaign launched in 2005 by the Irrigation Association (IA) to emphasize the importance of water-use efficiency.…
Marisa PalmieriNov 3, 2023
Why this lighting company focuses on three key marketing segments. Jerry McKay loves marketing. The owner of McKay Landscape Lighting in Omaha, Neb., has a…
Social media for business is an enigma. One of the questions I most often get asked is: "I'm a small business with a limited number…
LM StaffNov 3, 2023
Shaun Kanary, director of marketing for Weed Pro, discusses the best social media channels for the green industry. He also explains how to grow your…
LM StaffAug 15, 2023
The Toro Co. selected four finalist organizations for its “Green Spaces Make Great Places” program that will compete for $15,000 in grant awards. Each of…
For landscape company owners looking to network with their peers, there's a new outlet on an existing social media platform to do so. Adam Linnemann,…
Seth JonesAug 15, 2023
The message was about the message itself at the 24th annual Responsible Industry for a Sound Environment (RISE) meeting, held in Tucson, Ariz., Aug. 25.…
Marketing your company effectively takes much more than luck. It takes a lot of trial and error, as you tinker with strategy and tactics to…
Phil HarwoodAug 2, 2018
I love social media. In fact, there’s a good chance I’ll post this article on Facebook, LinkedIn and tweet it to my Twitter followers. Social…
Marisa PalmieriAug 15, 2023
It can be tough for anyone to keep up with constant changes to social media platforms, let alone someone who doesn't outsource this function and…
LM StaffNov 9, 2023
In accordance with National Lawn Care Month, held in April, the Professional Landcare Network made available resources for landscape professionals to promote the celebration to…
Outdoor Power Equipment Institute (OPEI) launched a Facebook sweepstakes as part of its Look Before You Pump campaign. Running through April 6, the sweepstakes is…
Jeff HarknessNov 3, 2023
In the March 2014 issue of Landscape Management, The Benchmark columnist Jeff Harkness covered online advertising methods, including Google AdWords and Bing Ads. Here's more…
Marisa PalmieriAug 2, 2018
Sorry for the awkward headline this week. It sounds like expect toddlers to be consistent with their branding. I don't; although I'd be pretty impressed…
Landscape Management is hosting a business book giveaway in-hand with our February 2014 issue. To nab a tome, keep an eye on LM’s Facebook and…
Maria Semple’s offered an unforeseen suggestion last night for how to dramatically increase your prospect list: Get a library card. In doing so, the principal…
Syngenta Turf and Landscape launched Twitter and YouTube accounts to engage with professionals in the turf industry. “Twitter and YouTube allow us an opportunity to…
On July 10, The Toro Co. will celebrate its milestone of completing 100 years in business. And as part of its centennial celebration, the company…
Marisa PalmieriNov 9, 2023
Happy hump day, LM readers! Here's this week's line-up of helpful articles for your reading pleasure. "Occupational Outlook Handbook: Grounds Maintenance Workers" BLS.gov A PLANET…
LM StaffDec 13, 2013
Kohler Co. created a story-sharing platform to highlight the successes around sustainability achieved by its associates, channel partners and consumers via a new blog, Believing…
In conjunction with the December issue of Landscape Management, the editors surveyed readers online during October and November to determine what types of mobile devices…
Erin MilamNov 3, 2023
I’ve been asked several times by people inside and outside the Green Industry about the differences between a controller and CFO. After having many of…
