Jeff KorhanNov 3, 2023
Jeff Korhan shares how the little things often add the greatest value and how value mapping can make a big difference with your client relationships.
Jeff Korhan shares how taking control of your business can help you and your team manage difficult clients more effectively.
Jeff Korhan shares the key role referrals can make to you and your business to find and keep your ideal clients.
Jeff Korhan shares how you can use social media marketing to engage with communities to boost your green business this year.
Goal setting should be uncomplicated. Settle on a meaningful target and go after it. Making it one that rallies a team requires thoughtful discussions and…
Jeff Korhan says that when you focus and improve on gaps in your customer experience, you can boost your leads and referrals.
Jeff Korhan shares how Google Business Profiles and solid content can help your business gain more traction for your website.
Jeff Korhan explains why business leaders should spend time teaching employees and customers to build confidence and enhance business growth.
Jeff Korhan shares tips and tricks to help you communicate clearly and effectively to build your personal and company's brand.
You received a negative Google review, and it sucks because it’s not your fault. You may not have done anything wrong, but did you do…
Jeff Korhan shares how developing your own audience contact list puts you in control of your own sales, leads and business growth.
In the first decade of my career, I worked in several corporate sales and marketing roles. It was a great experience, enjoying the many perks…
It’s that time of the year when production and selling are competing for your time. There’s a sense of urgency to make the most of…
In his debut video, Jeff Korhan, green industry consultant, shares how you can use digital technology such as email to build a relationship with your…
Business growth is a good thing, but only if you are prepared. If you were to land the contract or client of your dreams, could…
LM columnist Jeff Korhan explains why it’s worth it for landscape companies to consider whether it’s time for a strategic vision review and reset.
One of my longtime landscaping clients kicked off our relationship by informing me that wherever he lives his landscaping always sets the standard. He wanted…
LM columnist Jeff Korhan explains how landscape companies can get reacquainted with their customers to help drive growth in 2021.
Jeff Korhan explains how landscape companies can use internal marketing to empower their employees to win with customers.
Zappos reimagined the customer experience by building a culture of people who are passionately committed to delivering wow through service. The recent and unexpected passing…
As the landscaping season winds to a close in many regions, contractors are looking to pack the schedule to maximize profits for the year. Time…
A few weeks ago, I noticed a Facebook request for a recommended sales book to help an entry-level landscape designer find her way with clients.…
Most business owners are familiar with the basics of their Google My Business (GMB) profile, but they are overlooking one of its dark secrets. A…
Landscape Management columnist Jeff Korhan explains how companies can be successful in an increasingly SEO-dependent world.
