Christina HerrickNov 9, 2023
In his session on Oct. 19, LM columnist Jeff Korhan will share how to navigate the sales process and keep a sale closed.
Jeff KorhanNov 3, 2023
Jeff Korhan shares the two variables that he believes are critical to achieving more sales.
Jeff Korhan explains why encouraging your team to take risks and fail can lead to the greatest innovations in your operation.
Jeff KorhanFeb 3, 2024
Jeff Korhan shares how easy it is to write emails when you frame the message around the idea you want to get acrossed.
Jeff Korhan shares how landscape operations can use AI platforms like ChatGPT to streamline tedious processes.
Jeff Korhan shares how you can use your expertise on LinkedIn to grow your business and your influence.
Jeff Korhan shares how artificial intelligence can help you understand and respond to your customers better and other advantages it can provide.
Jeff Korhan explains how the distinction between strategy and planning is vitally important for achieving your company goals and objectives.
Jeff Korhan shares how one interaction with a former client changed his perspective on selling services and what you can learn from his mistake.
Jeff Korhan shares what green industry operations can learn from the communication failures of Southwest Airlines and how to build proper response plans.
Jeff Korhan says instead of planning for the market conditions your company expects for 2023, you can proactively influence them to favor your strengths.
Seth Jones, Christina Herrick and Rob DiFrancoNov 9, 2023
It is a wild time to be in the landscape and lawn care business, but experts remain bullish on the future of the industry.
Jeff Korhan shares some questions to ask your clients to help you understand what sets your business apart from your competitors.
Jeff Korhan shares how landscape businesses need to approach websites from a marketing perspective in order to provide clients with an authentic experience.
Jeff KorhanNov 10, 2023
Jeff Korhan explains how building a proactive communication process creates a competitive advantage and helps overcome customer service challenges.
Change orders can be challenging but Jeff Korhan says they also offer the opportunity to strengthen customer relationships and can be profitable upsells.
Jeff Korhan shares some insight on how social media marketing and metrics and have changed and how measuring digital behavior is no longer straightforward.
Jeff Korhan shares the benefits of sharing your business processes with your potential clients can answer questions and increase sales.
When it comes to productivity, organizations now recognize mental well-being to be just as important as physical health. Together, they affect how well we function…
As businesses grow, the stakes go up, and that can be scary but Jeff Korhan shares the practices seasoned professionals rely on to protect their companies.
Jeff Korhan explains how if you put the right systems and training in place, you can trust your top team members to accomplish goals and grow your business.
Jeff Korhan explains how adding a newsletter to your marketing strategy can help build trust with your audience among other benefits.
Jeff Korhan shares what can happen when a marketing effort lands with a thud and how you and your business can learn and recover from a misstep.
Jeff KorhanNov 9, 2023
Jeff Korhan shares how lanscape project photos can help boost your design/build business and showcase your team's hard work.