SpringGreen recently promoted Scott Arnett to president of Superior Lawns, the operating entity for its company-owned franchises (COF). Arnett previously served as vice president of operations for the COF team and will now lead the continued growth and performance of SpringGreen’s six company-owned branches across the country.
After more than 20 years of experience in the green industry, Arnett joined SpringGreen to lead its COF operations in December 2019. Just three months into his new role, the COVID-19 pandemic struck — but during a challenging time, Arnett helped focus the team and stabilize operations, leading with clarity, urgency and a customer-first mindset, according to the company.
“Scott has done an exceptional job leading our team through both difficult and high-growth seasons,” said Ted Hofer, CEO of SpringGreen. “His ability to bring departments together, develop strong leadership within the branches and keep the focus on operational excellence has had a significant impact.”
Under Arnett’s leadership, the company-owned branches have expanded strategically — including the successful acquisition and merger of two independent franchise territories in Wisconsin — to create the COF’s sixth branch. Since 2019, COF revenue has increased by at least 5 percent each year, growing from $15 million to more than $22 million projected in 2025.
As president, Arnett will continue to lead the COF operations team while also facilitating alignment across departments — ensuring that marketing, IT and contact center efforts are fully supporting COF performance goals.
“Scott has stepped up in every way and earned this promotion through his leadership and results,” said Hofer. “He’s playing a critical role in shaping the COF strategy and vision, and I’m excited to see what he accomplishes next.”
