Solu-Cal USA and Spring Valley Fertilizer Co. have formed a marketing and production alliance.
Spring Valley will produce Solu-Cal branded products at its multiple production locations and market the products to its customer base and new customers in the Midwest, Solu-Cal said.
“We are thrilled to build this partnership with Spring Valley,” said Craig Canning, president of Solu-Cal USA. “Their strong management, production and sales teams will help grow the Solu-Cal brand in the Midwest. This allows Solu-Cal and Spring Valley products to travel on the same truck, serving customers with access to both product lines efficiently and helps them manage their inventory turns in a cost-effective way.”
Solu-Cal produces enhanced lime and gypsum products. Its products are formulated with Intensify Microbial BioCatalyst, which supplies and stimulates the activity of beneficial microbes in the soil. These microbes enhance the plant’s ability to convert vital nutrients into an available form for plant uptake and soil pH adjustment, the company said.
Spring Valley is a supplier of fertilizer and control products in the Midwest and mid-Atlantic regions, as well as internationally. Plants in Jackson, Wis.; Fostoria, Ohio; and Reading, Pa., ensure deep strong distribution channels in the mid-Atlantic and Midwest, according to the company.
“Solu-Cal has built a well-regarded and unique group of products over last 20 years and is the best-known enhanced calcium supplier in the industry,” said Bill Vogel, CEO of Spring Valley. “This marketing alliance helps us serve our customers even more efficiently and gives them better access to Solu-Cal’s unique product mix.”