Senske Family of Companies (SFC) has acquired Houston-based Green ER Lawns, Trees and Pest, a lawn care provider with a reputation for personalized service, according to the company. Green ER will rebrand as Emerald Lawns, SFC’s premium lawn care provider serving Texas, as part of the acquisition. This partnership allows customers to continue receiving consistent service from an established statewide brand. This acquisition represents an important step in SFC’s strategic growth, strengthening its commitment to offering home services across the country.
Luis Martin founded Green ER, holding decades of industry experience and establishing the business with a focus on quality service, communication and employee development. The company stated his decision to join forces with SFC ensures his employees and customers will benefit from the resources and opportunities of a larger organization with a track record of serving customers across Texas.
“SFC is thrilled to welcome Green ER to our growing family of companies,” said Casey Taylor, CEO of Senske Family of Companies. “Green ER has earned the trust of its customers through consistent results, quality programs and a customer-first approach. We look forward to building on that foundation and welcoming those customers and employees to Emerald Lawns.”
Reflecting on the acquisition, Luis Martin said, “My goal has always been to create programs that deliver the best results for customers while fostering a workplace culture where everyone feels valued. I am confident that SFC is the right partner for both my employees and our customers.”
The transition from Green ER to Emerald Lawns will be seamless, offering uninterrupted service for customers under the new brand, while also creating new opportunities for employees within SFC’s larger organization.
