Registration is now open for the 2025 Landscape Industry Benchmark Report, published by The Herring Group. Now in its 12th year, this report has become a resource for landscape business owners across the U.S. and Canada who want to anonymously compare their company’s performance to peers and high-performers in the industry.
Each year, The Herring Group compiles real data from more than 160 landscape companies to deliver a comprehensive analysis of financial performance, from top-line revenue to bottom-line profit.
Participants can anonymously compare their metrics with peers of similar size and service mix, understanding misalignments and trends in their own data to support decisions backed by data.
Originally developed in 2014 for The Herring Group’s financial consulting clients, the Benchmark Report has grown into an industry-wide tool for owners and leaders committed to operational excellencem according to the company. In 2024, 163 companies participated, representing more than 20,000 employees and $2.3 billion in total revenue.
Greg Herring, founder and CEO of The Herring Group, has worked with hundreds of landscape companies over the years.
“What I’ve learned is that business owners are under tremendous pressure to make many of the company’s financial decisions,” Herring said. “There are pressures to have all the answers in an industry that is seasonal, highly competitive and margin sensitive. That’s why we created the Annual Benchmark Report — to give you clarity and to show you what’s possible.”
The Herring Group team brings seasoned financial leadership to the landscape industry, helping business owners achieve healthy profit margins and increase their life margins. This year’s report is sponsored by Aspire Software, SmartLink by Weathermatic, Team Engine and Covelso, industry supporters empowering landscape businesses to be successful.
Participating companies will receive full access to the report, including anonymized data from all contributors, along with two invite-only webinars led by Greg Herring.
Registration is open through Oct. 31, 2025.
Important dates:
• Oct. 31, 2025 | 12 a.m. | Registration closes on The Herring Group’s website
• Nov. 6, 2025 | 12 a.m. | Data submission deadline for participants
• Dec. 4, 2025 | 10 a.m. | Report release and live webinar
• Jan. 22, 2026 | 10 a.m. | High-performer webinar
All times listed are Central Time.
Click here to access registration, $347 and including access to the report and both webinars. A full list of frequently asked questions is also available on the website.
