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Morton Salt upgrades its mobile app

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Landscape professionals rely on a number of tools to do their jobs efficiently and effectively. When it comes to removing snow and ice, they now have a new tool at their fingertips, the Morton Salt Pro App.

The free mobile app, compatible with both iPhones and Droids, helps professionals select and apply the best ice melter based on current weather conditions on the job site. Just input temperature and surface area and the app provides customized product and application recommendations in real-time.

The app also maintains logs and site histories, including location and area, to save time on the job. It includes key information on Morton Salt ice melt products.

Morton Salt developed this tool for snow removal professionals because there have been differing views in the industry about proper application rates for ice melters. Furthermore, selecting the optimal melter has been confusing. Some are safer for plant and surfaces, while some are faster at melting ice and snow.

To help identify the optimal application rates for its products, Morton Salt teamed up with the Michigan Technological University’s Keweenaw Research Center, a leading authority on snow removal and melter testing, to study ice melter performance levels in real world conditions.

The Morton Salt Pro App leverages key findings from the research as well as recent feedback from landscapers to help professionals choose the right melter for the job, saving them time and money, and reducing unnecessary environmental run-off created by applying more ice melt than needed.

A desktop version of the app is also available. Learn more at www.mortonmelters.com

Marisa Palmieri

Marisa Palmieri

Marisa Palmieri is an experienced Green Industry editor who's won numerous awards for her coverage of the landscape and golf course markets from the Turf & Ornamental Communicators Association (TOCA), the Press Club of Cleveland and the American Society of Business Publication Editors (ASBPE). In 2007, ASBPE named her a Young Leader. She graduated with a Bachelor of Science in Journalism, cum laude, from Ohio University’s Scripps School of Journalism.

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