
McLaren Industries launched a new website, compatible with desktop computers and mobile devices, for its line of solid cushion tires, over-the-tire tracks and rubber tracks.
Among other new features, the website includes a product finder and resources database with video customer testimonials, articles and case studies. The database offers content for industries such as agriculture, material handling, waste management, demolition, landscaping, excavation and earthmoving.
“Our new site makes it easier than ever for end users and OEM customers to research our products and identify the best solution for their equipment,” said George Zafirov, marketing manager for McLaren. “It’s a great tool for showcasing our innovations in tires and tracks for a wide variety of equipment types.”