Lawn Army anticipates to license 12 franchise locations in 2014, including the pending opening of one in Miami.
Established in 2011, Lawn Army is a brand of HomeTask, a multi-brand franchisor headquartered in Seattle. Lawn Army currently serves areas in Washington, South Carolina and California.
“Our hope was to bring a landscape service to the market that offered efficient systems and competent leadership while running the company with ethical principles,” said Jerrod Sessler, CEO of Lawn Army and HomeTask. “The lawn care and landscape industry has not been marked by structured systems and excellent service in the past, so we wanted to create a business that would step in to fill that gap in the market. As a result of our vision we designed Lawn Army, which not only provides great lawn care service but also has created support systems that will be able to help residential lawn maintenance and landscaping businesses across the nation.”
