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How investing in technology can be the key to improving efficiency for your business

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Annette McCarthy, COO of RJ Lawn and Landscape describes how the company uses Asset, which is an all-inclusive app allowing for better organization.

Annette McCarthy, COO of RJ Lawn and Landscape explains how the ever-changing demands of their clientele makes it necessary for them to be heavily invested in technology. She describes how the company uses Asset, which is an all-inclusive app allowing them to schedule crews, record materials used, log crew time, keep track of inventory, invoicing and payroll without having to use several platforms.

Photo: Seth Jones

Seth Jones

Seth Jones is the editorial director of Landscape Management, and the editor-in-chief of Golfdom and Athletic Turf magazines. A graduate of Kansas University’s William Allen White School of Journalism and Mass Communications, Seth was voted best columnist in the industry in 2014, 2018 and 2023 by the Turf & Ornamental Communicators Association. He has more than 23 years of experience in the golf and turf industries and has traveled the world seeking great stories.

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