If you really want to have a company that attracts and retains great people, then you need to have a vision that employees can rally around. Not a vision statement, but a meaningful company wide philosophy that goes far beyond providing quality work and great customer service. Jeffrey Scott, MBA and author, discusses what a company vision is and how to create one. He also explains who should participate in developing a vision and how this vision can motivate current employees as well as attract new ones.
Want to learn more about creating a company vision? Click here to read LM‘s April cover story.
