Deckorators, an outdoor living brand of UFP Industries, started a new partnership with Wausau Supply Co., an employee-owned, national manufacturer and distributor established in 1947. Wausau Supply offers brand products spanning a broad geographic footprint to retail centers across the United States.
The Deckorators brand offers a collection of products aiming to enhance outdoor living spaces, including the Deckorators Voyage Decking with Surestone technology, aluminum contemporary railing, contemporary cable railing and privacy screen system. These products are now poised to reach key markets across Washington, Idaho, Colorado, Utah, Ohio, Lower Michigan and Indiana, providing homeowners and builders with more options for their decking and railing needs.
“Wausau’s exceptional customer service and deep relationships at the dealer level enable the brand to reach targeted areas crucial to our success,” said Ryan Kemp, executive vice president of Deckorators. “We’re thrilled to explore how this partnership can deepen our commitment to serve our customers specifically with our patented Surestone technology products, which have become a recognizable distinction for our brand.”
Wausau’s engagement with customer education and progressive mix of two-step building material distribution spans more than 20 warehouses and three manufacturing facilities.
“Bringing Deckorators into our product mix is an exciting venture for our entire team,” said Charlie Herwig, president of Wausau Supply. “The brand’s commitment to innovation aligns with our company values as a national leader in the building products landscape.”
