Chris Elmore was appointed as president of The Grounds Guys, a subsidiary of The Dwyer Group. He is slated to begin his term Jan. 1, after his successor, Ron Madera, retires at the end of December.
Mike Bidwell, president and CEO of The Dwyer Group, said Elmore’s appointment reinforces the future growth of the franchise.
“Chris is a proven business leader and has brought strong results wherever he has served,” Bidwell said. “The Grounds Guys has shown tremendous growth under Ron Madera’s leadership which will only continue under Chris’ guidance.”
Elmore began his career with The Dwyer Group in 1995 as an HVAC service technician with AireServ, another brand within The Dwyer Group family of service franchises. In May 2000, he joined the corporate team as a franchise consultant and, four years later, became vice president of operations for AireServ.
In 2012, The Dwyer Group acquired The Grounds Guys franchise. It was at that time Madera recruited Elmore to be the vice president of operations for the company.
Under Madera’s leadership, The Grounds Guys has grown from 15 to 136 franchisees in four years.
“Chris is uniquely qualified to serve as the president of The Grounds Guys,” Madera said. “He is a great leader of people and business systems. There couldn’t be a better person to step into the leadership of this company.”
Elmore said his vision, as president of The Grounds Guys, will be to continue to teach franchisees the principles of business and personal success so that they can lead happier and more successful lives.
“Using the franchise model, we create solid business owners that can realize success and get to where they want to be in life,” he said.
Elmore received a Bachelor of Science in business at the University of Houston–Victoria.
