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LM’s Equip Education sessions in year 3 set to be bigger than ever

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(Photo: LM Staff)
(Photo: LM Staff)

Landscape Management is entering year three of its partnership with Equip Exposition with no signs of slowing down. This year, LM offers 15 classes — the most yet — to attendees of the conference in Louisville, Ky., Oct. 15-18. Topics of these seminars run across the board and include panels on mergers and acquisitions, hiring the best talent, company culture, what to know when considering selling your business and the value of strong branding.

To sign up for the classes, first, register for Equip Exposition as an attendee and then peruse the various classes offered in their education tab.

Beyond LM’s 15 classes, attendees can also sign up for classes taught in Spanish, classes hosted by Hardscape North America, the Irrigation Association and the Pool and Hot Tub Alliance, among others.

As a further sneak peek at Equip Exposition 2024, here are three classes we’re hosting for the first time.

A doubleheader for Ben and Ken: Along with Start Clean, Finish Clean, Ken Thomas and Ben Gandy of Envisor Consulting will also host Keying in on Key Performance Indicators from 10:00-11:30 a.m. on Friday, Oct. 18. (Photo: LM Staff)
A doubleheader for Ben and Ken: Along with Start Clean, Finish Clean, Ken Thomas and Ben Gandy of Envisor Consulting will also host Keying in on Key Performance Indicators from 10:00-11:30 a.m. on Friday, Oct. 18. (Photo: LM Staff)

Get your employees in the game

For the first time, Landscape Management is partnering with McFarlin Stanford to share their seminar, Gamify Your Company Culture: Competition Creates Engagement. We first saw this class presented at Grow! 2024 in Des Moines, and we knew it would make a great addition to our seminars.

This class, presented by McFarlin Stanford’s Jason New, founding principal, and Barrett Chow, executive coach, will show business owners a new way to motivate a younger generation: by ‘gamifying’ the job at hand. These ‘minigames’ at the workplace encourage employees to achieve goals by making work a game that can be won. Mediocre employees can become top performers while workplace turnover is lowered.

New says employees can also create and choose the minigames they want to play, ultimately building an experience that is uniquely enjoyable to your business and keeping people invested in showing up to work every day with a positive, helpful attitude.

“Through (this method) and through these opportunities, we as an organization will win, and we will be successful,” New says.

The Gamify Your Company Culture: Competition Creates Engagement class will be held on Wednesday, Oct. 16, from noon to 1 p.m.

Are you tired of the chaos?

“We do anything for anybody” is not a strategy for success, says Ben Gandy of Envisor Consulting.

Nothing in a company should be done without a signature… without a Docusign…

But how do companies make this change? At Equip Exposition 2024, veteran industry consultants Ken Thomas and Gandy of Envisor Consulting will show you with their seminar, Start Clean, Finish Clean.

LM first saw this class presented at Envision 2024 in Chicago and wanted to add it to our Equip lineup of classes. Thomas and Gandy, longtime partners of the magazine, were happy to accept our invitation.

The key is to start clean, Thomas says. A stress-free project starts with a clean job package.

Much of the bewildering elements of the workplace are brought upon by the business itself not having a clear system for processing work. Ben and Ken, the driving forces from Envisor Consulting, outline the keys to mastering workflow within your organization.

If you’re tired of the chaos — and aren’t we all? — then sign up for Start Clean, Finish Clean. The class will be held from 12:30-2:00 p.m. on Thursday, Oct. 17.

Judith Guido
Judith Guido

Turning good ideas into great realities

Join Judith Guido, a Green Industry Hall of Famer and thought leader, for a transformative session where she’ll show attendees how to turn ideas into profitable business strategies that generate sustainable revenue and create differentiation while increasing your company’s reputation, market-share and valuation.

As a landscape industry professional, this talk will equip you with easy-to-execute and practical tools to refine and validate your business ideas through a four-step process, ensuring you’re investing time and resources in initiatives with the highest potential for success. Whether you’re looking to launch a new service or product, streamline operations or explore a growth strategy, the ROI for attending this session is clear:

⦁ Increased revenue and profits
⦁ Reduced risk
⦁ Market differentiation
⦁ Efficient decision-making
⦁ Attract A+ talent

Walk away with actionable insights, confidence and the skills needed to lead your company through innovation and easy-to-execute experiments. This is an essential session for anyone looking to increase profitability, drive growth and create lasting value in the landscape industry. Turning Good Ideas into Great Realities will be presented from 2:30-3:30 on Thursday, Oct. 17.

Photo: Seth Jones

Seth Jones

Seth Jones is the editorial director of Landscape Management, and the editor-in-chief of Golfdom and Athletic Turf magazines. A graduate of Kansas University’s William Allen White School of Journalism and Mass Communications, Seth was voted best columnist in the industry in 2014, 2018 and 2023 by the Turf & Ornamental Communicators Association. He has more than 23 years of experience in the golf and turf industries and has traveled the world seeking great stories.

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