When Cam Marston spoke about “Four Generations: Workplace & Marketplace” last month at the Professional Landcare Network’s (PLANET’s) Great Escape in Anaheim, Calif., much of the talk skewed toward selling to multiple generations.
When he discussed the workplace, however, some of the information transcended generational-specific tips to include a few good ideas regarding hiring and retaining employees of any age.
1. Involve employees in hiring.
To decrease turnover, Marston advocates for a peer component of the interview process where workers are instructed to “pick your family.” He says to give the following guidelines to employees conducting this part of the interview:
- Tell the candidates the truth. Don’t sugarcoat anything.
- Tell them what it’s really like to work here. Answer all of their questions.
- Address: “Here’s what I’ve learned and here’s how I’ve changed since I came to work here.”
Marston emphasized managers must be willing to listen to their employees’ opinions to maintain trust. “If their peers aren’t sure about the hire, then you cannot hire that person,” he said.
2. Ask the right questions.
Marston shared a few vital interview questions, including: “What’s the biggest compliment you’ve ever received?” and “What’s been your greatest accomplishment?” In both cases, you’re looking for the candidates to give examples of their hard work being acknowledged.
3. First impressions matter.
Most people can remember their first conversations with their bosses, Marston said. For this reason, managers should make it a point to use their initial sit-down as a time to deliberately define how an employee will become successful. “Remember, you’re not their friend,” he said of the manager-employee relationship. “You’re interested in their success, but you’re not their friend.”
